One of our loyal blog readers recently contacted us about an important issue we weren’t even aware of. Due to end of the year cuts in the U.S. budget, many worthwhile organizations like Helen Keller International (HKI), lost funding they so desperately need to provide vision screenings and prescription eyewear for thousands of disadvantaged children.

HKI is a non-profit organization founded in 1915 by Helen Keller and George Kessler. Their mission is to save the sight and lives of the most disadvantaged men, women and children with programs operating in 22 countries all over the globe. Helen Keller International’s ChildSight® program. Is responsible for providing eye care services to over one hundred thousand low-income children each year. The ChildSight® program also distributes 10,000 pairs of prescription eyeglasses annually, and is in need of additional assistance. In response, is both honored and delighted to lend our immediate support with an initial donation of 500 brand new pairs of prescription eyeglasses to ChildSight® — and we urge others to lend their support as well.

Caring for children is a cause near and dear to our hearts, as it was the principle upon which was founded. Over the past few years alone, has donated prescription eyeglasses with a retail value of over $600,000 to charitable organizations. It feels great to champion a good cause. Together we can help prevent blindness, support children’s eye health, and help sustain our global community.